Message in a Bottle


Let me tell you a story. A story of magic and chance and hope and five friendly girls who one afternoon chose to spend a few hours writing messages in a bottle.

Magic. Last year, a girl wrote a message in a bottle. It was a love letter, she was searching, and it was found. A man in a kayak was out enjoying the fjord when he spied her bottle, a surprise from his usual solitary trips at sea. Unfortunately, he was already spoken for – a married man who could not accept the questions posed in her message. But he wanted to help this girl and promised to send the bottle on its way again the next time he was out on the open waters.

Months went by. The girl forgot about her message in a bottle. One day she received an email from a Danish boy who was wind surfing in Tenerife. He too had found the bottle out on the open water. At first thinking it was a joke, he took a picture of it and asked “are you real?”. A letter written by a Danish girl found by a Danish boy so many miles from home seemed like a stretch. But there was nothing false about it, so they started to write back and forth.

Close up lettering.

Chance. The boy and girl met, even though he was living in Barcelona and she in Copenhagen. But while the circumstances were exciting, the pressure of fate was too much and reality unfolded in a more mundane way than Hollywood might have written. They lived so far away, they were unsure, they decided to abstain from pursuing further communication after their first meeting. Let down, both returned to their everyday lives.

Hungry little fish, keep your fins off of my message.

Hope. Not to be discouraged, she returned the next year with the same group of girls to drink another bottle of wine, pour words onto a page and throw it into the big blue sea. Perhaps the message in a bottle itself won’t find what she is looking for. But the process and the action held significance, and being clear in what you seek is often the first step in finding it.

It's really pretty simple, writing a letter in a bottle (click image to zoom).

The flaskepostdating event was organized by Ditte and Lotte, who were inspired to write messages in a bottle after they found one on a beach in Denmark and wondered – what if this message had come from somebody important, meant just for them? Read more about the history and use of messages in a bottle on Wikipedia. The story about the girl and the boy was recounted as one of many past success stories that stemmed from a flaskepostdating event. See you there this coming summer?

Coke Iconography for Xplane


Here is a small excerpt from a project I worked on for Xplane, illustrating an internal process diagram for Coke. The style direction for the project was simple and modern without being completely stripped down. The overall diagram was more complex but also top corporate secret, so here are a few made-for-public-viewing icons from the project to give you an idea of the whole.

Series of icons for a Coke internal diagram, made through Xplane.
Employee Process Icons
Series of icons for a Coke internal diagram, made through Xplane.
Product Placement Icons
Series of icons for a Coke internal diagram, made through Xplane.
Before and After Icons

Niel Irson Debut Album


Recently I had the pleasure of working with Danish singer-songwriter Niel Irson on artwork and schwag for his debut album, “The Sweet Joy of Hunting Someone Down”. While the title of the album might feel like a spurned revenge, deep down he’s a softie which is evident in one of my favorite songs from the album, the sweet duet “Mostly in Love”.

A simple logotype was needed to apply to all manner of materials large and small, so functional Futura was chosen with slight alterations. Another benefit of Futura, commonly available, is that the artist could create branded materials on the fly. The counter in the O was knocked out to allow for a smidgeon of graphic flair in the form of a two arrows at a crossroad.

Niel provided some key words to guide the design: journey, the road, hunt, adventurer, and romantic. After some brainstorming together we decided to create a nighttime landscape full of experiences guided by the stars. Orion, the original Love Hunter, was subtly featured in a splotchy skyscape. To get the most out of creating name recognition, the logotype was placed front and center on the cover artwork so that even on small uses such as Facebook the name is reinforced visually.

Cover artwork for "The Sweet Joy of Hunting Someone Down".
Niel Irson debut album cd cover.
Inside the CD cover...an actual CD.

Irson is a man of grand gestures, he doesn’t do things in a small way, and the more I got to know him the more this was apparent in both his music and life choices. A few years ago he quit his job to move to Portugal, spend some time writing and playing, falling in love, and finding out about things the way you do when you’re in a new pool.

A year later he headed home, richer a plethora of recordings that he became determined to release as an album. After working at a day job as a programmer for a stint, he took the leap and became a music man full time, including a move to the UK to promote himself in a climate suited for the singer-songwriter. Kudos to anyone who has the guts to know they are meant to do something, and then follow through on that responsibility.

To help spread the word, we bit off the very tip of the merchandising iceberg by making a series of pins and postcards. There’s more to come, that’s for sure!

Crossroads, love hunter, blue heart, logotype, ironic title #1, ironic title #2, triple bullseye.

Niel is a throwback to the time of chivalry and love at first sight, a valiant modern gentleman. I wish him the best on his new adventures in moving to London to pursue his dream as a singer-songwriter – if putting your heart on the line gets you anywhere, this man will go far.

Xplane Poster Trio


I’ve worked with Xplane several times in the past. They have offices in both Portland and Amsterdam, and focus on Business Design Thinking. Over the past few years they have changed ownership, but have recently returned to their roots. To help communicate this recalibration and new start, I illustrated three vision posters for the company. The content and structure of the diagrams were decided internally by the Xplane team and my job was to interpret the blueprint sketches to final illustrations.

Individual icons from the poster project.

See the full posters after the jump, or read Xplane’s blog post about the project.
Continue reading “Xplane Poster Trio”